• Projects

Billionaire Store | Folio Printed

Johannesburg, Africa

Folio Printed

Architects: Studio Baciocchi Associati

Billionaire, the Italian men’s luxury clothing brand, founded by Flavio Briatore in the 2005, continues its worldwide expansion investing in new International locations, such as Johannesburg with a shop inauguration in the prestigious Sandton City Shopping Center. The atmosphere, inspired by 1930s architectural influences, is defined by the choice of Folio Printed. It enhances the high resolution image which replicates the veins of amber onyx. The possibility to drill the Folio Printed, without altering the graphics and the homogeneous lighting, allows it to be mounted directly on the wall to the display accessories, while avoiding material deformations.